What is Keyword?

What is Keyword?

Many times in different reasons we search in Google. Suppose we need information about a car of BMW, than we search in Google by writing "New car of BMW" .Here "New car of BMW" is the key word. So keyword might be anything that we search.

Types of keyword

1. Root Keyword
2. Long tail Keyword
3. Negative keyword
4. Niche Keyword

Root Keyword: Root Keyword is a macro idea. Suppose we search in the Google "computer". Now we get many result about computer of many companies, such as Hp, Asus,Intel etc. So "computer" is a root Keyword here. Because we get here all categories of result  about "computer".

Long Tail Keyword: When we use a long Keyword like this, "Best car in the Word", "Best cricketer of Bangladesh" then that called a Long Tail Keyword.

Negative Keyword: Suppose you sell software by your web site. Now someone search "Free .....software". Now that searched Keyword is a negative Keyword for you.

Niche Keyword: When we want a particular Result of anything than we use Niche Keyword. For an example, we want to know about Intel brand PC, than what do we do? We do the search this way, "Intel Brand PC". Now Google show the result about Intel brand PC only not all the companies PC. So this types of Keyword is Niche Keyword. 

Keyword research is a vital part of Seo. Next time I will Write about keyword Research. So Keep visiting...........

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