Friday, November 27, 2015

What is SEO

What is SEO?

"Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's"narural or un-paid (organic) search results".- Wikipedia. SEO is standing for "Search engine optimization". When we search on the Google or any search engine for any information, then
search engine shows millions of results on 100 pages. But we don't watch all pages results. Because we get enough information from the first page. Now the question is why some website pages are on the first page and some of the other pages. There are some term and condition that Google likes. The websites which consider That type of terms and condition Google will like them and they will be on the first page. If your website is on the first page (SRPS) You will get More traffic / visitors and if your site is on the 2nd,3rd or other page you will get less traffic. So being on the first page is very important. Search engine optimization brings your website on the first page. 

Types of SEO
1. On page SEO
2. Off page SEO
3. On site SEO

Example of ON Page SEO
1. Permalink correction
2. Distribute Keyword in Meta tittle Tag
3. Distribute keyword in Meta discription
4. Relevant internal linking
ect.
Example of On site SEO
  1. Google webmasters tools verification
  2. XML site map setup
  3. Alexa verification
  4. Robots.txt file submission
  5. 301 redirection and avoid 404 errors
  6. Semantic search & semantic mark-up
  7. Bounce rate and page load speed optimization
  8. Google Analytics (ETC)
Example of Off page SEO
  1. linkbuilding
  2. Competitors Backlink Analysis
  3. Keyword rank monitoring
  4. Social share increasing

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